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CRAWLING AND INDEXING ARE TWO DISTINCT THINGS IN THE SEO INDUSTRY.

How do search engines

work?

Crawl

Crawling is the process when Googlebot or other Search Engine bots, looking over the code/content for each URL they find.

Index

Indexing is the process were Search Engines Stores and Organizes the Content found during the Crawling Process.

Rank

Ranking is the process search engines use to determine where a particular piece of content should appear on a SERP.

IF YOUR BACKLINKS CAN’T BE FOUND BY SEARCH ENGINE BOTS, THEN THERE’S NO WAY YOU’LL EVER RANK

Why Crawling Is Important

Crawling is the discovery process in which search engines send out a team of robots (known as crawlers or spiders) to find new and updated content. Content can vary — it could be a webpage, an image, a video, a PDF, etc. — but regardless of the format, content is discovered by links.

The bot starts out by fetching a few web pages and then follows the links on those webpages to find new URLs. By hopping along this path of links, crawlers are able to find new content and add it to their index — a massive database of discovered URLs — to later be retrieved when a searcher is seeking information that the content on that URL is a good match for. – MOZ –

If your backlinks can’t be found by Search Engine bots, then there’s no way you’ll ever Rank your Moneysites in the SERPs (Search Engine Results Page).

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Advanced Crawler

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Pricing

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KNOWLEDGE BOMB

How Search Engine

Crawlers Work?

A Web crawler starts with a list of URLs to visit, called the seeds. As the crawler visits these URLs, it identifies all the hyperlinks in the page and adds them to the list of URLs to visit, called the crawl frontier. URLs from the frontier are recursively visited according to a set of policies. If the crawler is performing archiving of websites it copies and saves the information as it goes. The archives are usually stored in such a way they can be viewed, read and navigated as they were on the live web, but are preserved as “snapshots”.

Some SEO Facts

75%

Off Page SEO

Backlinks still remain one of the most important Google ranking factors.  Start by crawling your backlinks in order to notify search engines for their existence.
90%

Google Searches

Ever since the introduction of Google Search in 1997, Google has dominated the search engine market, maintaining an 90% market share as of January 2019.
90%

Users behaviour

90% of Internet users never scroll past the first page of search results, which means you’ll need to get on that first page to capture people’s attention. One of the best ways to do this is by coming up with a strong Link Profile visible by Google.
99%

External Links

99% of the websites have at least one external link. External links lead to pages outside a website and they help search engines identify important keywords. SE bots follow those links and discover other pages.